Rival Studios

The Challenge: When I joined Rival Studios, a strategic studio in London for "those that dare to stray", they already had a solid but basic brand with an interesting colour palette and fonts, colour blocks grid, and bespoke illustrations (by Joy Pepper). The brief was to push the brand to be bolder, recognizable, flexible, and scalable but with space for fun, aligning the visual identity with their people's culture, and business needs.

My role: Brand Designer, 2022

Outcome: Working closer with the founder and partners to evolve their existing assets, creating a master deck template for business pitching and internal presentations, social media templates, swag (totes, postcards, business cards, stickers, etc), and other internal assets.

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